A Project of Voices for Racial Justice, the Minnesota Council of Foundations, the Minnesota American Community Survey, and the Center for Urban and Regional Affairs (CURA) at the University of Minnesota.
Across Minnesota, Black, Indigenous and people of color (BIPOC) organizers are committed to breaking down barriers and turning out the vote in their communities, and need accurate data to support their efforts. While Minnesota does not collect race and ethnicity data as part of voter registration, the Our Power, Our Democracy map combines two important types of data:
the percentage of voters who cast a ballot in the last election
the racial demographics of the people who live in that precinct
While these maps do not show BIPOC voter turnout, it gives us a sense of what communities have the highest number of potential BIPOC voters — and the greatest potential to turn up our BIPOC power at the ballot box through targeted engagement.
How to use the map
WHO do you want to engage?
Are you interested in mobilizing Black people? Members of the Latin or Asian community? or Native? If you’re focused on a specific demographic, you can choose that specific map. If you’re focused on BIPOC communities more broadly, you can choose that map.
WHERE do you want to engage people?
Is it a particular city? County? Region of Minnesota? If you’re focused on a specific area, you can zoom into that area on the map and click the different precincts. You’ll be able to see the voter turnout and the percentage of BIPOC residents or the particular population you’re interested in each precinct.
How can this information inform your civic engagement STRATEGIES, (like where to doorknock, or where to host events)?
We called this map Our Power, Our Democracy because we hope this resource will make it easy to identify where there is:
Potential BIPOC power:High % of BIPOC residents and low voter turnout %
Engaged BIPOC power: High % of BIPOC residents and high voter turnout %
Trainings
Our trainings are designed to support BIPOC organizers in using the Our Power, Our Democracy Map to support their Get-Out-The-Vote efforts. If you’re interested in scheduling a training, please contact Nicole Donoso at donoso@voicesforracialjustice.org!
Deep Dive Training
(90 minutes)
In these customized sessions for specific organizations, we train participants on how to use the map, how to download relevant data, and engage in discussions about what the data reveals and its potential applications.
To date, we’ve trained organizations like African Career, Education and Resource Inc, ACLU of Minnesota, Minnesota Youth Collective, the Coalition of Asian American Leaders, and Fe Y Justicia Minnesota.
Overview Presentation
(60 minutes)
We also provide shorter presentations designed for larger, multi-organization gatherings that provide a high-level overview of the map.
To date, we’ve connected with organizations like T.O.N.E U.P, Grassroots In Action, Minneapolis NAACP, Somali Youth & Family Development Center, ISAIAH, HACER, CAPI, Greater Twin Cities United Way, Scrap Racism and the Minnesota Council on Latino Affairs.
Community Engagement in Action
Acknowledgments
This map was created in partnership with Voices for Racial Justice, the Minnesota Council of Foundations, the Minnesota American Community Survey, and the Center for Urban and Regional Affairs (CURA) at the University of Minnesota.
The Our Power, Our Democracy Map was built for:
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These maps are designed for you! We hope that you can use the voter turnout and detailed demographic information for each precinct in Minnesota to make your grassroots education and mobilization efforts more effective and powerful.
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We hope you will share this map with grantees or affiliates who can use it in positive ways to increase BIPOC participation in elections and other organizing efforts.
Map User Commitments
Throughout history, data has been weaponized against our communities, and used to target our people for intimidation, discrimination and exclusion. Before using this map, we ask that you first commit to the following agreements:
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Recognize and consider the disproportionate civic engagement of communities based on race, ethnicity, country of origin and language — and how this impacts our democracy
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Use and share the map to contribute positively to the participation of BIPOC communities in electoral and other power building activities — and value and honor the individuals represented by the data, avoiding dehumanization
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Ensure fairness and non-discrimination in your use of the map. Be clear about the map lacking some critical data that may impact its accuracy, and margins of error
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Be transparent about how the map will be used and the intended impact of your activities, and take responsibility for its proper handling and use
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Underscore that this map is a temporary step toward accurately understanding voter demographics, and, ultimate, we need the Secretary of State to collect and report better data to understand BIPOC community voting
Sources of data
The information in this map comes from the American Community Survey 5-year estimates (2017-2021), redistricting data from the 2020 Census (PL-94-171) and 2022 voter turnout data from the Minnesota Secretary of State's office.
This map was created using publicly available information on voter turnout and is being made available as a free public resource on a nonpartisan basis. Charitable organizations described in Section 501(c)(3) of the Internal Revenue Code who are interested in using the map to inform their voter education and civic engagement activities should ensure that their proposed uses are consistent with their tax-exempt status and their classification as a public charity or private foundation and should consult with knowledgeable legal counsel as necessary. A free resource for 501(c)(3) organizations highlighting some of the primary legal considerations for voter engagement and registration activities may be found here.
Organizations we've worked with
